NICCO PEBRIANTO SIHOMBING, NPM 2401405157 (2026) MANAJEMEN INOVASI BERKELANJUTAN DALAM PERUSAHAAN START-UP TANTANGAN DAN BEST ARACTION. Tugas_Akhir (Artikel) : Jurnal Ekonomi, Akutansi dan Manajemen Nusantara (JEAMA), 4 (1). pp. 29-33. ISSN 2964-3945 (Online)
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Abstract
Penelitian ini bertujuan untuk menganalisis bagaimana manajemen inovasi berkelanjutan diterapkan dalam perusahaan start-up, mengidentifikasi tantangan utama yang dihadapi, serta merumuskan best practice (tindakan terbaik) yang dapat mendukung keberlanjutan inovasi. Metode penelitian yang digunakan adalah pendekatan kualitatif dengan studi literatur dan analisis beberapa kasus start-up yang berhasil maupun yang mengalami kegagalan dalam mempertahankan inovasi. Data dikumpulkan melalui kajian jurnal ilmiah, laporan industri, serta sumber relevan Iainnya, kemudian dianalisis secara deskriptif. Hasil penelitian menunjukkan bahwa tantangan utama dalam manajemen inovasi berkelanjutan meliputi keterbatasan sumber daya, ketidakpastian pasar, tekanan untuk pertumbuhan cepat, serta kurangnya struktur organisasi yang matang. Selain itu, faktor budaya organisasi yang belum mendukung inovasi jangka panjang juga menjadi kendala signifikan. Di Sisi lain, ditemukan beberapa best practice yang efektif, antara lain penerapan budaya inovasi yang adaptif, kolaborasi lintas tim dan eksternal, teknologi digital, serta model bisnis yang fleksibel dan berorientasi pada keberlanjutan. Simpulan dari penelitian ini adalah bahwa keberhasilan manajemen inovasi berkelanjutan dalam start-up sangat dipengaruhi Oleh kemampuan perusahaan dalam menyeimbangkan eksplorasi ide baru dengan eksploitasi sumber daya yang ada. Penerapan strategi yang tepat serta dukungan budaya organisasi yang inovatif menjadi kunci utama dalam menghadapi tantangan dan mencapai keunggulan kompetitifjangka panjang. Kata Kunci : Manajemen Inovasi, Inovasi Berkelanjutan, Start-Up, Tantangan Bisnis, Best Practice, Strategi Inovasi ================================================================================================= This study aims to analyze the implementation of sustainable innovation management in start-up companies, identify the main challenges faced, and formulate best practices that support continuous innovation. The research employs a qualitative approach through literature review and case analysis of several start-ups that have either succeeded or failed in sustaining innovation. Data were collected from scientific journals, industry reports, and other relevant sources, and then analyzed descriptively. The results indicate that the primary challenges in sustainable innovation management include limited resources, market uncertainty, pressure for rapid growth, and the lack of well-established organizational structures. In addition, organizational culture that does not fully long-term innovation also becomes a significant barrier. On the other hand, several effective best practices were identified, including the development of an adaptive innovation culture, cross-functional and external collaboration, utilization of digital technologies, and the implementation of flexible and sustainability-oriented business models. In conclusion, the success of sustainable innovation management in start-ups is strongly influenced by the company's ability to balance the exploration of new ideas with the exploitation of existing resources. The application of appropriate strategies and the support of an innovation-driven organizational culture are key factors in overcoming challenges and achieving long-term advantage. Keywords : Innovation Management, Sustainable Innovation, Start-Ups, Business Challenges, Best Practices, Innovation Strategy
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | Manajemen Inovasi, Inovasi Berkelanjutan, Start-Up, Tantangan Bisnis, Best Practice, Strategi Inovasi ========================================== Innovation Management, Sustainable Innovation, Start-Ups, Business Challenges, Best Practices, Innovation Strategy |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | Unnamed user with email repository@ulb.ac.id |
| Date Deposited: | 23 Sep 2026 08:17 |
| Last Modified: | 23 Sep 2026 08:17 |
| URI: | http://repository.ulb.ac.id/id/eprint/2859 |
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