Are S Miranda, NPM 1908100018 (2023) LAPORAN KEWIRAUSAHAAN TOKO SEMBAKO ARE. Skripsi thesis, Universitas Labuhanbatu.
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Cover-Daftar Lampiran.pdf Download (895kB) |
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Bab I.pdf Download (188kB) |
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Bab II.pdf Download (515kB) |
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Bab III.pdf Download (533kB) |
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Bab IV.pdf Download (914kB) |
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Bab V.pdf Download (186kB) |
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Daftar Pustaka.pdf Download (396kB) |
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Dokumentasi Laporan.pdf Download (595kB) |
Abstract
Tujuan dari laporan kewirausahaan ini adalah Untuk mengetahui teknik/mekanisme pemasaran, strategi pemasaran online dan hal-hal yang menjadi penghambat serta solusi dalam meningkatkan hasil penjualan di Toko Sembako Are desa kampung padang kecamatan pangkatan dalam meningkatkan penjualan. Hasil laporan menunjukkan Strategi produk (product), Strategi harga (price), Strategi promosi (promotion), Strategi tempat (place), Strategi orang (people), bukti fisik (physical evidence) dan Strategi proses (process) serta kualitas pelayanan dilakukan secara maksimal oleh Toko Sembako Are sehingga hasil penjualan dapat meningkat. Kata Kunci : Kewirausahaan, Toko Semako, Produk, Harga, Promosi, Tempat, Orang, Bukti Fisik, Proses, Hasil Penjualan ================================================================ The purpose of this entrepreneurship report is to find out marketing techniques/mechanisms, online marketing strategies and things that are obstacles as well as solutions in increasing sales results at Grocery Stores Are, Kampung Padang, Kecamatan Balapan, in increasing sales. The results of the report show product strategy, price strategy, promotion strategy, place strategy, people strategy, physical evidence and process strategy as well as service quality. maximum by the Grocery Store Are so that sales results can increase. Keywords : Entrepreneurship, Store’s Sembako, Product, Price, Promotion, Place, People, Physical Evidence, Process, Sales Results
| Item Type: | Thesis (Skripsi) |
|---|---|
| Uncontrolled Keywords: | Kewirausahaan, Toko Semako, Produk, Harga, Promosi, Tempat, Orang, Bukti Fisik, Proses, Hasil Penjualan =========================================== Entrepreneurship, Store’s Sembako, Product, Price, Promotion, Place, People, Physical Evidence, Process, Sales Results |
| Subjects: | H Social Sciences > HF Commerce |
| Divisions: | Fakultas Sains Dan Teknologi > Teknologi Informasi |
| Depositing User: | Unnamed user with email repository@ulb.ac.id |
| Date Deposited: | 06 Sep 2023 03:52 |
| Last Modified: | 06 Sep 2023 04:12 |
| URI: | http://repository.ulb.ac.id/id/eprint/253 |
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