REVA AZHARI AMIRUL HAFIZ, NPM 2008100022 (2024) PEMANFAATAN APLIKASI MARKET PLACE UNTUK MENINGKATKAN KEWIRAUSAHAAN UD. RENA. Skripsi thesis, Universitas Labuhanbatu.
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Abstract
Tujuan dari laporan kewirausahaan ini adalah Untuk mengetahui teknik/mekanisme pemasaran, strategi pemasaran online dan hal-hal yang menjadi penghambat serta solusi dalam meningkatkan hasil penjualan di Toko UD. RENA di dusun pulau intan kecamatan pangkatan dalam meningkatkan penjualan. Hasil laporan menunjukkan Strategi produk (product), Strategi harga (price), Strategi promosi (promotion), Strategi tempat (place), Strategi, bukti fisik (physical evidence) dan Strategi proses (process) serta kualitas pelayanan dilakukan secara maksimal oleh Toko UD. RENA sehingga hasil penjualan dapat meningkat. Kata Kunci : Kewirausahaan, Toko UD. RENA, Produk, Harga, Promosi, Tempat, Bukti Fisik, Proses, Hasil Penjualan ==================================================================================================== The purpose of this entrepreneurship report is to find out marketing techniques/mechanisms, online marketing strategies and things that become obstacles and solutions in increasing sales results at UD Stores. RENA in Pulau Intan hamlet, Pangan sub-district in increasing sales. The results of the report show that the product strategy, price strategy, promotion strategy, place strategy, strategy, physical evidence and process strategy as well as service quality are carried out optimally by Toko UD. . RENA so that sales results can increase. Keywords : Entrepreneurship, UD Store. RENA, Product, Price, Promotion, Place, Physical Evidence, Process, Sales Results
| Item Type: | Thesis (Skripsi) |
|---|---|
| Uncontrolled Keywords: | Kewirausahaan, Toko UD. RENA, Produk, Harga, Promosi, Tempat, Bukti Fisik, Proses, Hasil Penjualan ===================================================================== Entrepreneurship, UD Store. RENA, Product, Price, Promotion, Place, Physical Evidence, Process, Sales Results |
| Subjects: | T Technology > T Technology (General) Z Bibliography. Library Science. Information Resources > ZA Information resources |
| Divisions: | Fakultas Sains Dan Teknologi > Teknologi Informasi |
| Depositing User: | Unnamed user with email repository@ulb.ac.id |
| Date Deposited: | 15 Aug 2024 03:16 |
| Last Modified: | 15 Aug 2024 03:16 |
| URI: | http://repository.ulb.ac.id/id/eprint/902 |
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